DORIA 1905- Handmade Passion Since 1905
Doria celebrates 120 years since its foundation—one hundred and twenty years of Handmade Passion.
A line of hats resulting from tradition, craftsmanship and quality: an Italian brand deeply rooted in fashion design tradition of ‘fatto a mano’ (handmade production). A timeless classically inspired product, enacting a new way to be modern.
It’s about a project in constant evolution and improvement, whose hats are not simple headgears anymore, but precious accessories, products of passion, ability, effort, dedication, culture, and research.
The fundamental principle and interconnecting factor of the Doria 1905 collections consists in the continuous research of a balanced synthesis between tradition and innovation. The company is looking for the consolidation of the study of the archives and the valorisation of the sartorial work to be coordinated with the study of the most recent trends and the application of innovative production’s techniques.
A journey through time, blending a wild spirit with a romantic soul, complemented by the refined elegance that distinguishes the brand.
Doria transforms the classic into the modern without distorting its essence, remaining true to its pure, simple, and timeless style.
An icon of freedom, Doria celebrates its rebel spirit— informal, adventurous, unconventional— etched into its collections from the very beginning.
Doria’s deconstructed classic breaks the mold and breaks free from the formal rigor of traditional craftsmanship, making the hats elastic and soft.
Flowing from one collection to the next is that Rock ‘n’ Soul spirit that Doria never abandons, elevating it to an Iconic tradition.
The greatest care and attention are devoted to material selection, to detail finishing, respecting ‘made in Italy’ history and tradition, keeping those manufacturing, passed down from generation to generation, unchanged, yet innovating them with advanced techniques.
Doria1905 offers a classic hat restyling, made with humour and rigour, inspired by a refined and linear imagination.
Doria1905’s hat is not a mere headgear but a precious accessory, born from passion, skill and dedication.
Flat caps, trilbies, cloches, berets, caps, fedoras: these are the expressions of a natural, polished style, an accessible, modern elegance.
This is Doria
